Participating in 48 Hour Launch Event

Submitted by David on Sat, 11/05/2011 - 17:42

The 48HL Event, hosted by The Company Lab, is an event for entrepreneurs to develop their business idea with the help of volunteers and to show what they accomplished 48 hours later. An event that has occurred for a couple of years, the 48HL is quickly becoming popular among startups in Chattanooga. Next week, another 48HL begins Friday evening (November 11, 2011), and concludes the following Sunday evening. Smooth Stone Services has chosen to participate in this event.

 

We have come up with a number of goals, three of which we shared last Thursday at "Pitch Night":

  1. Develop a new branding concept. Smooth Stone Services has been providing quality services including web hosting solutions to nonprofits for over two years. However, we recognize that we need a new business name and a new logo before we are ready to move to the "next level" of doing business with NGO's and nonprofit organizations worldwide. Our goal is to come away from the weekend with some new naming concepts, as well as some mockups from graphic designers on new possible logos.
  2. We are technically still a sole proprietorship. Our goal is to meet with some lawyers next weekend to finish the paperwork for forming an LLC.
  3. And finally, we aim to meet with some marketing and PR specialists to develop a better marketing and PR strategy.

In addition to these three goals which we shared last Thursday, we hope to...

  1. Develop a better relationship with the entrepreneur, technology, and business community in Chattanooga. We continue to look for talent and for people who are interested in joining us in meeting our vision of providing affordable technology solutions to nonprofit organizations transforming poor communities around the world, as well as the people with whom they work.
  2. Find volunteers to help with market research over the weekend. We want help in data mining websites such as GuideStar and TechSoup to gain a better understanding of our target market - community development nonprofit organizations worldwide. 

We are excited about the opportunity to join other entrepreneurs during this event and in pushing Smooth Stone Services to the next level of business operations. 

 

If you would like more information about 48HL, please visit http://colab.is/what-we-do/events/48hour-launch/. If you are interested in helping us with our work next weekend, please contact us here or get in touch with David White on Twitter at @DavidMWhite.

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